Tag Archives: mobile retail

5 Surprising Facts about Mobile and In-Store Shopping

The face of retail is changing rapidly. But sometimes, the exact stats can be surprising. When you’re determining how to make your business more data-driven and omnichannel friendly, make sure to keep these 2015 trends and figures in mind. 1. The average consumer now uses a total of five devices to make an in-store purchase. […]

How Smartphones and Tablets Really Impact Retailers

Mobile payments, mobile marketing, mobile sales — retailers are almost as excited as their users are when it comes to the latest and greatest tablet or smartphone. But it’s not all positive news for brick-and-mortar stores, with headlines of “Retailers: Evolve or Die” and “Showrooming Takes Over.” What’s the deal? Should stores worry about how […]